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Ladies of Data 2025

Date 25 Sep 2025
Time 15:00 to 18:30
Location Mariënburg, 's-Hertogenbosch

GenAI – more than just a hype

Generative AI is more than just a hype—it’s reshaping what we do and how we do it, unlocking possibilities for innovation. An impact similar to the one the world experienced during the Industrial Revolution. Recent breakthroughs, such as the rapid advancements in Chinese GenAI models challenging global tech dominance, highlight how this technology is accelerating innovation and redefining competition on a global scale. Yet many current applications seem to focus on the more mundane efficiency cases. During this event, we showcase innovative use cases of GenAI to real-world challenges, products, and services.

Through inspiring keynotes, interactive breakout sessions, and hands-on discussions, you can explore how generative AI is driving R&D, creating new opportunities, and transforming experiences. Whether you’re looking to deepen your technical knowledge, gain strategic insights, or connect with like-minded professionals, this event offers a unique platform to learn, collaborate, and push the boundaries of innovation.

Join us to move beyond the hype and discover how generative AI can be a powerful tool for change.

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Preliminary program

This program is subject to change and will be updated with speakers and presenters as more info becomes available.

Tickets will be available shortly for €25. Preregister now to be the first to know when tickets become available.

Keynote 1: Adriana Pereira

Adriana Pereira is a pioneering force at the intersection of fashion and technology, co-founding The Fabricant – a fashion tech start-up – to revolutionize the industry through digital fashion and AI-powered tools. Prior to her entrepreneurship journey, she spent two decades at large corporations, leading brand and innovation initiatives at Nike, Hunkemöller, and HEMA. A passionate advocate for elevating female participation in technology, Adriana serves as an ambassador for Women in AI Benelux and mentors startups through programs like Startupbootcamp and SheFi. Her mission is to empower creators and drive a more inclusive, sustainable, and digitally-driven future for fashion.

Entrepreneurship in the Era of AI

This keynote explores how AI is reshaping the startup landscape, enabling rapid growth without the traditional overhead. Hear about howf The Fabricant— a leading fashion tech start-up is harnessing AI to scale smarter, faster, and leaner than ever before.

Check out last year's aftermovie


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